Timeline (pending)
| Platform: All platforms | Type: Relationship / Nostalgic Timeline |
Where this format overrides General Guidelines: The headline formula is locked to
[Subject]: A Complete Timelineor[Subject]: A Complete Breakdown—neither contains a traditional verb, which is permitted for relationship timelines under the existing General Guidelines §1.2 exception. The focus keyphrase structure departs from General Guidelines’[Person/Topic] [Does/Is] [Thing]format. The tone is more specific than the universal General Guidelines guidance. This format introduces requirements with no brand-level equivalent: a word count range (500–2,000 words), a chronological article structure, and per-entry photo requirements. Text in red throughout this page marks anything that overrides or goes beyond the General Guidelines.
Purpose
A Timeline is a highly engaging, evergreen article that traces the key moments in a relationship or subject’s history in chronological order. Its purpose is to attract both search traffic (people researching a couple or subject’s backstory) and social traffic (people who want to relive or discover the arc of a story). These pages function as durable reference pieces and should be updated as new milestones occur.
Headline (H1)
(REQUIRED)
Required formulas:
[Subject]: A Complete Timeline[Subject]: A Complete Breakdown</span>
Keep the subject front-loaded. Do not move it after “A Complete Timeline” or “A Complete Breakdown.”
- Character count: 80–100 characters
- A verb is not required—relationship timelines are an explicit exception in General Guidelines §1.2
- Casing varies by publishing destination—adjust per site style guide before publishing
Optimize before publishing. Articles are indexed almost immediately after publishing. Get the H1 and SEO title right before hitting publish.
SEO Title
(REQUIRED)
- Character count: 50–70 characters—titles under 60 risk missing keywords and clarity; titles over 70 are truncated in search results
- Must contain the focus keyphrase
- Must front-load keywords—the first 8 words carry the most weight
- Must match the H1 in intent—similar but not identical
- Is a concise version of the H1, not a string of keywords
- A verb is not required—relationship timelines are an explicit exception in General Guidelines §1.2
Dek
(REQUIRED)
- Entered as a separate CMS field—do not place inside the article body
- Must contain the focus keyphrase
- Should summarize the arc of the timeline in a way that entices the click
Meta Description
(REQUIRED)
- 100–155 characters (approximately 2 sentences)
- Must contain the focus keyphrase and relevant proper nouns
- Must not repeat the H1 or SEO title verbatim
- Functions as a dek—entices clicks, does not merely summarize
Focus Keyphrase
(REQUIRED)
| Type | Format |
|---|---|
| Primary | "[Subject] timeline" |
| Secondary (if applicable) | "[Subject] relationship" |
</span>
- Must appear in: H1, SEO title, dek (CMS field), meta description
- Should reflect how a real person would search for this subject’s history
- Use Google Trends data to validate keyword choices
Tone
(REQUIRED)
Romantic and nostalgic. The reader should feel the arc of the story—the highs, the lows, and the milestones. Conversational and human—never stiff or institutional. Confident and specific—avoid vague generalities.
Word Count
(REQUIRED)
Target: 500–2,000 words. Word count is a target range, not a hard ceiling. More complex or longer-running relationships may require more depth—provided the article remains well-organized and every entry earns its place.
Article Structure
(REQUIRED)
The following structure is mandatory for this format. General Guidelines do not prescribe article structure.
[AI DISCLAIMER—CUE sites only]
"This article was created by content specialists using various tools, including AI."
[LEDE / INTRO]
- Briefly introduce the subject and why this timeline matters
- Set the tone—romantic, nostalgic, engaging
- No throat-clearing openers
[TIMELINE ENTRIES—listed chronologically]
Each entry must include:
- Date or time period (e.g., "June 2018", "Summer 2021")
- Photo of the key moment (see Photos section)
- Description of the moment—what happened and why it matters
[INTERNAL LINKS—embedded throughout entries and intro]
- 3–5 contextual internal links
- Placed naturally within relevant entries
Formatting Rules
(REQUIRED)
- Entries must be listed chronologically—earliest first, most recent last
- Every entry must include a date or time period
- Every key moment must have a corresponding photo (see Photos section below)
- Keep entry descriptions concise and readable—each entry should feel like a moment, not a summary
- Keep paragraphs short for mobile readability
Photos
(REQUIRED)
General Guidelines do not specify per-entry photo requirements. The following is mandatory for this format.
- Include a photo for each key moment in the timeline
- Photos must clearly depict the subject at or around the time of that moment
- Generic stock images are not permitted for individual entries
- Each photo must meet the standard image specs:
| Spec | Requirement |
|---|---|
| Minimum width | 1200px (1600px+ preferred) |
| Aspect ratio | 16:9 |
| Resolution | 300K+ pixels |
| Logos | NOT permitted |
| Text overlays | NOT permitted |
| Generic stock | NOT permitted |
</span>
Internal Links
(REQUIRED)
3–5 contextual internal links per article. See General Guidelines §1.4 for full anchor text rules.
Link to:
- The celebrities’ or subjects’ tag pages on the site
- Articles about specific events in the relationship referenced in the timeline
- Previously published articles about milestones mentioned in the piece</span>
URL Structure
(REQUIRED)
General Guidelines do not prescribe URL patterns. The following is mandatory for this format.
- Pattern:
[subject]-relationship-timelineor[subject]-timeline - Strip stop words
- Keep short and descriptive
- Examples:
cheryl-hines-robert-f-kennedy-jr-relationship-timeline,stevie-nicks-lindsey-buckingham-relationship-timeline
Tags
(REQUIRED)
General Guidelines do not specify tags. The following are mandatory for this format.
TH-CSAThe Commons- (Tags subject to change—check for updates)
What to Avoid
| Prohibited | Reason |
|---|---|
| Entries listed out of chronological order | Format requirement—timeline entries must run earliest to most recent |
| Entries without a date or time period | Format requirement—every entry must be anchored in time |
| Key moments without a corresponding photo | Format requirement—each entry requires a photo |
| Subject placed after “A Complete Timeline” in the headline | Format rule: subject must be front-loaded |
| NSFW in any metadata field | Suppresses article in feeds—see General Guidelines §1.3 |
| Clickbait or misleading headlines | Helpful Content algorithm penalty risk—see General Guidelines §1.2 |
| Generic stock images for individual entries | Format photo requirement—images must depict the subject at the time |
| Affiliate links (unlabeled) | Google penalty risk—see General Guidelines §1.4 |
| “Click here” or “read more” as anchor text | Poor UX and SEO signal—see General Guidelines §1.4 |
| Publishing without human review | Universal compliance rule—see General Guidelines §1.8 |
Pre-Publish Checklist
- AI disclaimer present at top of article (CUE sites only) and “Created With AI” checkbox checked in CUE
- Named human byline—creator/first editor only, no staff byline
- If updated article: byline and dateline handled per General Guidelines §1.5
- All facts verified; all dates and events verified against reputable sources
- Focus keyphrase in H1, SEO title, dek (CMS), and meta description
- H1: 80–100 characters,
[Subject]: A Complete Timelineor[Subject]: A Complete Breakdownformula, subject front-loaded, no prohibited language - SEO title: 50–70 characters, matches H1 intent, front-loaded keywords
- Meta description: 100–155 characters, no repeated hed language
- Dek entered as CMS field—not placed inside article body
- Entries listed chronologically—earliest first, most recent last
- Every entry includes a date or time period
- Every key moment has a corresponding photo (1200px+ wide, 16:9, 300K+ res, no logos/text/stock)
- 3–5 internal links—subjects’ tag pages and articles about specific events in the timeline
- Total word count is 500–2,000 words
- URL:
[subject]-relationship-timelineor[subject]-timelinepattern, stop words stripped - Headline casing adjusted for publishing destination
- Tags applied:
TH-CSAandThe Commons - Passes all Google Helpful Content standard questions (General Guidelines §1.7)
- Human review and approval obtained before publishing